About us | iMz Media Solutions - Digital/Online Marketing Agency

About Us

Founded in 2009 and headquartered in Mumbai, iMz is a rapidly growing digital marketing agency that specializes in providing innovative and yet measurable online marketing solutions for advertisers looking to acquire customers and build their brand on the internet. We focus on performance based integrated digital marketing solutions and we help build and connect brands online. In short, we do all things digital! Our vision as a company is to be the most valuable strategic digital media partner to our advertisers. Our goal is to help our advertisers gain and build a strong foot print within the digital space by providing an integrated and a 100% accountable approach to the media planning & buying services.

Paid Search, SEO, Banner & Display Ads, Social Media Marketing, Online Reputation Management, Affiliate Marketing, Mobile & Video Advertising, Email marketing – You name it, we got it! At iMz, we are passionate about developing strategic online marketing programs that are customized as per your goals.

Our team is highly motivated, experienced, innovative, growth driven leaders and entrepreneurs who like to compete, face challenges and win! At iMz, we are a bunch of passionate idea driven & result oriented people that gets you 100% accountability to your investments in online advertising.

Leadership

Amit Shah, CEO and Founder Amit Shah Amit Shah is the CEO & Founder of iMz Media Solutions. Prior to taking on the entrepreneurial challenge, he was working with Microsoft/MSN Advertising as a Strategist managing premium agencies and Fortune 50 advertisers ranging from J.P. Morgan, Bank of America, General Motors, Dell, Pfizer, Home Depot etc. Hired in 2005, he was also actively involved with the launch of Microsoft/MSN adCenter and played a key role in shaping its growth over the next 3 years.

Before joining Microsoft, Amit was working with 360i.com - a full service digital marketing agency as a Sr. Media Manager and Analyst managing online marketing initiatives from paid search, natural search, display advertising, lead generation, and shopping feed management for key and strategic accounts.

Amit pursued his MBA with a dual degree in Information Systems and Finance.

Sherrie Bachmann, Managing Partner, Bachmann Global Associates Sherrie Bachmann Sherrie Bachmann is a Managing Partner for Bachmann Global Associates, where she leads business development, champions the pursuit of the company's mission, and consults in the areas of organizational change, organization development, and human performance improvement. She enjoys the challenge of building new relationships.

Sherrie has fifteen years of experience in organization effectiveness and performance improvement. Her work was featured in Fortune Magazine, Computer Users Magazine, Technical Training Magazine and MCI's Case Studies.

Before starting her on practice, Sherrie worked as a consultant to companies ranging from the Fortune 50 to mid-size privately held organizations. Her clients include Akzo Nobel Chemicals, 3M, Solvay Pharmaceuticals, and BP Amoco Oil, among others.

The iMz Method

Market Research Do you fully understand your customers? It all starts with a thorough understanding of the industry, competitors and most importantly your customers! Our market research team provides exactly the right insights that serve as a core foundation of a sound digital marketing strategy.

Business Goal Alignment We do this on two fronts- Brand building & Connectedness through banner/display campaigns, social media marketing, online reputation management, mobile & video advertising, contextual advertising, behavioural advertising and on the Response front, through search marketing programs – paid search & search engine optimization, SMS marketing, email marketing, re-marketing, affiliate marketing and more.

Specialized Market Expertise Each client is assigned a highly experienced account team that partners with you to understand your business objectives which enable us to provide solutions that best cater to your goals & objectives. Our approach involves combining new online marketing channels with highly effective, efficient and proven strategies to generate quality and relevant leads for your business.

Media Optimizations Our tools and technology allows us to manage campaigns at a portfolio level across all media platforms that deliver the best possible ROI for our advertisers. As a result, we are able to provide our advertisers the right audience intelligence to make better informed business decisions with their other advertising initiatives.

Reporting & Re-optimizations At iMz, we are continuously looking for actionable insights to re-optimize the accounts and gain maximum mileage from the online advertising initiatives for our advertisers. With our unique value proposition, we provide an integrated approach to our brand advertisers with their online advertising initiatives and 100% accountability to their ad spend since you only pay for delivered results. The process involves creating an integrated advertising message across all selected online media platforms.